Ridgway adventure sports

BRANDING • mARKETING * APPAREL DESIGN

Ridgway Adventure Sports is an outdoor store located in the beautiful Rocky Mountains. I worked with the owners to create their branding. I wanted to be sure customers knew that RAS is an outdoor store, specializing in bike sales, repairs, and rentals while also incorporating the beautiful place in which the store is located. The hand drawn image of the mountain is the silhouette of Mt. Sneffels — a 14er in the San Juan Mountains. I continue to work with the owners to create marketing materials and merchandise to expand the brand outside of the town of Ridgway, encouraging both locals and those just passing through to stop by the store.